Marketing Aptitude - SPLessons
boy2

Marketing Aptitude Quiz 47

Home > > Tutorial
SPLessons 5 Steps, 3 Clicks
5 Steps - 3 Clicks

Marketing Aptitude Quiz 47

shape Introduction

Marketing in a broader aspect can be defined as a transaction of exchange. Marketing primarily consists of activities designed to generate and facilitate exchanges intended to satisfy human organizational needs or wants. Marketing is broadly defined as advertising of a product or service to different market segments. The article Marketing Aptitude Quiz 47 provides Important Marketing Aptitude multiple choice questions with answers useful to the candidates preparing for Bank exams like IBPS PO, MT Exam, Dena Bank PO, Bank PO, Clerk, SBI, RBI etc.

shape Quiz

1. What is the tagline used by “Yes Bank”?
    A. A friend you can bank upon B. Build a better life around us C. Worlds local bank D. Experience your expertise E. Good people to banking with

2. __________ concept is exchange of the core marketing.
    A. Marketing plan B. Online marketing C. Offline marketing D. Tele marketing E. Mobile marketing

3. ____________ is used to transfer money using mobile phones.
    A. RTGS B. NEFT C. IMPS D. MBS E. None of these

4. What is the tagline used by “State bank of India”?
    A. Build a better life around us B. Good people to bank with C. Pure banking nothing else D. Banking for all E. Honours your trust

5. __________includes the decisions related to interest and fee, commission charged by banks.
    A. Branding decision B. Pricing decision C. Promotion decision D. Advertising E. None of these

Answers
1. Answer - Option D
2. Answer - Option A
3. Answer - Option C
4. Answer - Option C
5. Answer - Option B
1. Telemarketing is being used in the banking organizations as a tool of promotion mix for
    A. Advertising B. Marketing C. Selling D. Both 1 and 2 E. Both 1 and 3

2. What is the tagline used by “Union Bank of India”?
    A. Pure banking nothing else B. Good people to bank with C. Worlds local bank D. Trusted family bank E. Banking for all

3. __________ state was declared as first banking state in India.
    A. Kerala B. Tamil Nadu C. Gujrat D. Bihar E. Karnataka

4. If a customer is not satisfied with response to his grievance from the bank. To whom next he will approach?
    A. Banking Ombudsman B. District forum C. State commission D. National commission E. None of these

5. What is the tagline used by “Indian Overseas Bank”?
    A. Good people to grow with B. Banking for all C. Worlds local bank D. Good people to bank with E. Honours your trust

Answers
1. Answer - Option E
2. Answer - Option B
3. Answer - Option A
4. Answer - Option A
5. Answer - Option A
1. What is the full form of SEBI?
    A. Service and Employment Board of India B. Sales and Exchange Board of India C. Securities and Exchange Board of India D. Security and Exchange Board of India E. Self-Employment Board of India

2. Corporate plans are made to serve__________
    A. Mid-term activities B. Short-term activities C. Long- term activities D. Day-to-day activities E. Functional plan

3. What is RoI?
    A. Rate of Interest B. Rate of Investment C. Return of Investment D. Return of Interest E. Rank on Investment

4. _________ process of using income, demographic and lifestyle characteristics of a market and census information for small areas to identify the most favorable locations.
    A. Quantitative target identification B. Target consumers identification C. Target market identification D. Qualitative target identification E. Business targets identification

5. _______ is the center of marketing process
    A. Target market B. Target consumers C. Target geographical area D. Target city E. Target salesmen

Answers
1. Answer - Option C
2. Answer - Option C
3. Answer - Option C
4. Answer - Option C
5. Answer - Option B

Other Articles
IBPS PO General Awareness Quiz 2
IBPS PO Mains Banking Awareness Quiz 2
UPSC NDA and NA Mains General English Quiz 1
Hide Index Show Index